Create a follow-up

You can schedule up to three follow-ups within a single Follow-up campaign.

Each follow-up is possible because PushPushGo automatically collects specific system labels from every campaign sent within the same follow-up campaign:

• sys.prev_campaign – identifies users who were sent the campaign

• sys.prev_delivered_campaign – identifies users who received the campaign

• sys.prev_clicked_campaign – identifies users who clicked the campaign

These labels are later used to define Audience conditions for your follow-ups, allowing you to target users based on their engagement with previous messages.

When you’re ready to send a follow-up:

1. Go to the Follow-up list in the Campaigns section.

2. Find the campaign you want to follow up on.

3. Click the three dots (⋯) next to the campaign name and select Follow up.

4. The app will ask if you want to copy the content of the source campaign.

5. Adjust the Content of the message if needed.

6. Choose the Audience and the strategy.

7. Fill in the time section and plan your follow-up.