# Create a channel

To create a channel, go to WhatsApp option and click on New WhatsApp channel.

<figure><img src="/files/kymcXkypwm126vfGOcFA" alt=""><figcaption></figcaption></figure>

Fill in your channel details.&#x20;

<figure><img src="/files/t5EgXu3mxofB6Sa5umry" alt=""><figcaption></figcaption></figure>

These details will be visible to your audience.&#x20;

You can also assign a channel to a segment.&#x20;

* Segments are linked to your *web push notification channel* (If you don't use web push, this option will be not available to you).&#x20;
* Assigning a WhatsApp channel to a segment *does not mean* that your web push audience will be automatically subscribed to the channel you are creating. You must invite them to opt in separately.
* If you create a web push campaign targeting a segment assigned to the WhatsApp channel, and choose to convert it into a WhatsApp message, the correct channel will be selected automatically.

<figure><img src="/files/TryMbgOUHtQPfVh1Pu8D" alt=""><figcaption></figcaption></figure>

After you click “Create channel,” a message will appear indicating that the channel is pending activation. It usually takes a few seconds to receive confirmation that the channel is ready.

<figure><img src="/files/b4QodVlVhpvHqt8le2OS" alt=""><figcaption></figcaption></figure>

Now, you can start inviting users to your WhatsApp channel using a link or QR code provided.


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