Subscribers

In the Subscribers section you can find information about subscribers:

• Subscribers - current number of subscribers,

• Subscribed - number of new subscriptions in a given time range,

• Unsubscribed - number of subscribers who cancelled their subscription in a given time range,

• Average subscriber’s lifetime - average subscription longevity of the organization’s projects. The average subscription time is calculated based on the length of previous subscriptions from last 12 months,

• Device - a pie chart showing devices your subscribers use to receive push notifications in a given time range,

• Browser - a pie chart showing what browsers are used by your subscribers in a given time range,

• Operating system - a pie chart presenting operating systems distribution among your subscribers in a given time range,

• Balance - section with Subscribed/Unsubscribed and Subscribers charts which show how number of subscribers changes on a daily basis in a given time range,

• Geolocation - a map presenting a geographical location of your subscribers in a given time range. This data doesn’t separate mobile and web push.

• Lifetime - a funnel chart that represents subscribers lifetime (time from start to end of subscription) in a given time range and is similar to population pyramid.